BIRTHDAY EMAIL
Setting up an automated Birthday Email
Let your email system work for you around the clock using Automated Emails.
1) Adding a Custom Field with DATE
- Login to Send Constant
- Click 'View All Lists"
- Click the "List" name you want to set up automation
- Click Custom Fields
- Add a DOB and select Date for Data Type
- Click Add Custom Field
2) Add Dummy Contact
- Click back to lists
- Click the "List" name you want to create dummy contact
- Click Add Subscriber
- Enter Name,email under "Add name and email per line"
- Ex: Luke Skywalker, Luke@jedischool.com
- Click Add
- Search top right in the list
- Click Dummy Name
- Add DOB in date field
Once you add a date field and add a subscriber with a date - AR will be unlocked.
But first you have to build the email and save as a template.
3) Creating a template email
- Duplicate a campaign that has your footer
- Create the email as you would like it to send
- Add "Your birthday is coming up - its time to party!" as Campaign Title and Subject Line or whatever you want
- MOST IMPORTANT Click Checkbox "Also save as a template?"
- Click Save
4) Setting up the AR using a DATE
- Click 'View All Lists"
- Click the "List" name you want to set up automation
- Click Autoresponders
- Click "Create a new autoresponder"
- Name the AR
- Choose Send Annually
- Based on Date (can only be used once per series)
5) Set the cadence for sending
- Adjust send settings to "BEFORE" set 30 days (your choice)
5) Setting up the email using template
- Click "Select a template"
- Select Birthday Email Template
- Adjust the Query String = bday
- Make final adjustments to links / email
- Click SAVE
- If you are ready to send > Move Enable to Yes
If you are ready to send > move Enabled to Yes
Congrats you have completed your first automated email set up.
Here is a ready to use Birthday Email Template
Campaign Title
Your birthday is coming up - its time to party!
Subject Line
Your birthday is coming up - its time to party!
Plain Text Version
Book your next Birthday Adventure. Your Birthday is coming up. We went ahead and marked your special day on our calendar. So to help you celebrate, we want to give you a special offer.
Query String
utm_source=email&utm_medium=send_constant&utm_campaign=bday
Image
Click Here for Image >
IMAGE
Replace Attention Grabbing Headline
[FirstName,fallback=Congrats, ] your Birthday is coming up!
Short Description
We went ahead and marked your special day on our calendar. So to help you celebrate, we want to give you a special offer.
I am Interested button
VIEW MY BIRTHDAY OFFER
CHECK "Also save as a template"
CLICK "SAVE"
Download Birthday Image
